The Meridian identity.

The disc is the world. The V is Vyntel, cut into it by two curved strokes that widen toward the top and meet at a point, the way meridians converge at a pole. The point stops inside the disc, so the mark reads as a coin or a seal rather than two wings.

The geometry lives in one file and every logo, icon and social card is exported from it by a script. Nothing is drawn by hand twice. The wordmark is Bricolage Grotesque SemiBold at optical size 48, outlined to paths; in the lockup the mark stands 1.3 cap heights tall with a gap of 0.45 cap heights.

Do

• Use the lockup for a first mention and the mark alone once the context is established.
• Keep clear space of at least a quarter of the mark’s height on every side.
• Set the mark in ultramarine, ink or paper. On a product’s own colours, use paper or that product’s accent.
• Keep the mark at 20 pixels or larger on its own, and at 16 pixels or larger when it sits inline beside text, as in the “by Vyntel” line. Below that, use the square app icon.

Do not

• Straighten the arms of the V or close the disc at the top.
• Rotate, outline, add a gradient, a shadow or a second colour.
• Recreate the wordmark in live type; use the outlined files.
• Place the mark inside another shape, except the app icon square.